Rebrand pricing & packages for tradies
Ready for a fresh look? Straightforward rebrand pricing so you know exactly what you're getting before you commit.
- Logo refinement (2 concepts, 2 revision rounds)
- Updated colour palette
- Updated typography
- Refreshed brand guidelines
- Social media profile assets
- All source files delivered
- 2-week turnaround
- Brand audit & competitor review
- New logo design (4 concepts, 3 revision rounds)
- Full colour palette & typography
- Comprehensive brand guidelines
- Business card & letterhead design
- Social media templates
- Transition strategy & rollout plan
- 3-week turnaround
- Everything in Rebrand Pro
- In-depth brand strategy & positioning
- Messaging framework & tone of voice
- Extended collateral suite
- Vehicle wrap / signage design
- Website design direction
- Managed brand rollout
- Priority support
- 4-week turnaround
What a rebrand covers
Most rebrand projects are triggered by real business events: you've grown, you've restructured, you've repositioned into a new market, or your current brand simply doesn't reflect the quality of your work anymore.
Strategy and rationale for changes
Updated logo and full brand identity

How a rebrand works
Four stages from audit to final delivery.
Brand audit
We review your current brand, how it's being used across touchpoints, and what's working versus what needs to change.
Strategy
We define the scope of the rebrand and the rationale. What are we keeping? What are we changing? What are we saying to the market?
Design
We develop the updated identity with the strategy as our guide — evolution, not erasure.
Handover
Full file delivery, updated brand guidelines, and a rollout checklist for transitioning across all your touchpoints.

When it’s time for a rebrand
A rebrand isn't a change for the sake of change. It's a strategic move that reflects real growth or real change in your business.
Evolve, don’t erase
A great rebrand keeps the equity you've built — the recognition, the trust — while updating what's no longer working.
Clarity on what’s changing and why
We help you articulate the reason for the change and communicate it confidently to your existing and new customers.
Rollout guidance included
We advise on transitioning your brand across your website, vehicles, signage, and social channels without confusion.
Other services for tradies
Explore other services we provide across New Zealand.

Collateral
Business cards, quote documents, email signatures, vehicle signage — every branded touchpoint designed to match. Delivered print-ready so there's no back-and-forth with your printer.

New Brand
Everything you need to launch looking the part — logo, colour palette, typography, and brand guidelines. One project, complete brand identity, delivered ready to use.
Trusted across New Zealand
Don't just take our word for it, hear from real customers across Auckland.
FAQs
Got questions? We've answered the most common ones here.
Our branding packages start from $1,500 + GST for a focused logo and visual identity package. Full brand identity including guidelines, collateral templates, and vehicle/work wear mockups is priced from $3,500 + GST. We'll scope the right package based on where you are in your business and what you actually need.
All clients on ongoing retainers receive a monthly report covering the metrics that matter for their specific services — lead volume, cost per lead, keyword rankings, organic traffic, or ad performance depending on the scope. We focus on business outcomes (enquiries, leads, revenue) not vanity metrics (impressions, followers).
Two things. First, we specialise in two specific client types — trades businesses and professional services firms — which means we understand your industry, your clients, and what converts, rather than treating every business the same. Second, we're a small team which means you deal directly with the people doing the work, not account managers passing messages. You get senior-level thinking without the agency overhead.
Yes. The majority of our work is done remotely so we can work with businesses anywhere in New Zealand. We have clients in Wellington, Christchurch, Hamilton, and regional areas. If you're in Auckland, we're happy to meet in person — for everyone else, video calls work just as well.
Yes. All projects and retainers are covered by a straightforward service agreement that protects both parties. We don't lock clients into long-term contracts for ongoing services — retainers run month-to-month with 30 days' notice to cancel. We'd rather earn your business every month than hold you to a term.
Yes. Most of our clients are on ongoing retainers that include a mix of services — SEO, Google Ads management, content updates, or a combination. Monthly retainers start from $600 + GST/month depending on the scope. One-off projects (websites, branding) are also available.
The easiest way is to fill in our contact form or give us a call. We'll book a free 30-minute strategy call to understand your business, your goals, and what you're currently doing online. From there we'll put together a clear proposal — no vague scope, no surprise fees.
Yes. Jelly Digital was built to serve both trades businesses and professional services firms. We keep these client tracks separate — different strategies, different content, different tone — but the expertise, tools, and quality of work are consistent across both. This also means we can support referral relationships between trades clients and professional services clients (a builder and their accountant, for example).
If your current brand is recognisable and trusted but feels dated, a brand refresh is usually the right call. We modernise the logo, update the colour palette, and create a consistent visual system without losing brand equity you've built. If your brand no longer reflects what your business does or who you serve, a full rebrand is worth the investment.
Our branding packages include logo design (primary, alternate, and icon versions), colour palette, typography selection, and a brand guidelines document. Depending on the package tier, we can also include business card design, vehicle wrap concepts, work wear mockups, and social media templates. Everything a tradie or professional services firm needs to show up consistently.
We primarily work with two types of clients: trades businesses (electricians, plumbers, builders, landscapers, and other trades) and professional services firms (accountants, HR consultants, lawyers, and IT providers). We have deep experience in both niches and understand what converts in each industry.
We're based in Auckland, New Zealand, and work with clients across Auckland and throughout New Zealand. Most of our work is done remotely, so location is rarely a barrier.
Jelly Digital is an Auckland-based digital marketing agency specialising in trades businesses and professional services firms. We design and build websites, run Google Ads and Meta Ads campaigns, manage SEO, and create branding — everything a growing business needs to win more clients online.
Industries we work with
Learn how we drive success for tradies in your industry with our expert website & marketing solutions.
Ready to get started?
We take on a limited number of new clients each month. If you're a trades business or professional services firm ready to grow, we'd like to hear from you.















