SEO, websites and marketing for HVAC installers
More heat pump installs and service calls. Jelly Digital builds websites and runs Google Ads and SEO for NZ HVAC and heat pump installation businesses.
Everything your HVAC business needs to grow online
Three pillars. One agency. We handle your website, marketing, and branding — so you can focus on installs.
HVAC websites that convert researchers into customers
We build websites for NZ HVAC and heat pump businesses that clearly list your brands, services, and pricing transparency — so homeowners can research and contact you with confidence.
Brand-specific pages for Mitsubishi, Daikin, Fujitsu installs
Clear installer credentials and qualifications displayed
Seasonal service sections — cooling installs and winter servicing
HVAC SEO that keeps the diary full year round
Google Ads for HVAC and heat pump installers target homeowners actively researching installs. Seasonal campaigns for summer cooling and winter heating are especially effective. SEO builds your long-term organic presence.
HVAC marketing that keeps the diary full year round
Seasonal campaigns timed to summer cooling and winter heating demand
SEO building your organic ranking for HVAC searches in your area
Professional branding for HVAC & heat pump businesses
A professional brand identity makes your HVAC business look established and trustworthy — important when homeowners are spending thousands on an installation. We design brand identities that work online and on your vehicles.
Logo & brand identity that builds confidence for high-value installs
Consistent look across vehicles, workwear, and website
Installer credentials and brand partnerships displayed prominently
Trusted across New Zealand
FAQs
Got questions? We've answered the most common ones here.
Heat pump installers even out the year by ranking for servicing and cleaning searches, not just installation. Servicing work uses customers you already have and fills the months when install demand drops away. Publishing running cost, sizing and subsidy eligibility content also captures the research people do in the shoulder seasons, several weeks before they are ready to book an install.
HVAC marketing in New Zealand costs between $495 and $1,995 per month for SEO, with Google Ads from $495 per month plus ad spend. Because HVAC demand is seasonal, we usually recommend building visibility through spring and autumn rather than starting in the first cold week, when competition and ad costs are at their highest.
Heat pumps are a seasonal, competitive market — demand spikes in autumn and winter, so your ad and SEO strategy needs to capture buyers fast when they start searching. We run Google Ads for in-market terms like 'heat pump installer Auckland', build out SEO around sizing, running cost, and brand comparisons, and create a website that makes quoting easy. For installers doing commercial or multi-room work, we also build out pages targeting those specific buyers.
Yes. We build Webflow websites for heat pump installers that explain sizing and running costs, feature the brands you install (Mitsubishi, Daikin, Fujitsu, Panasonic), and include a quote form that captures room size and install type up-front. Mobile-first design, fast loading, and integrations with your CRM or scheduling tool so enquiries don't get lost.
Yes. Heat pump SEO performs well because the searches are high-intent and suburb-specific. We target '[brand] + [service] + [city]' keywords, build out location and brand pages, and run content programmes around running costs, sizing, and comparisons that catch buyers earlier in their decision. Expect movement in 3–6 months.
Ready to get started?
Book a free consultation with New Zealand's most trusted team.