A brand that gets you taken seriously
Jelly Digital is a branding agency in Auckland, New Zealand, specialising in brand identity for trades businesses and professional firms. We create logos, brand guidelines, and collateral for electricians, plumbers, builders, and other tradies — so your business looks sharp and professional at every touchpoint.
What’s included in branding
Three services for businesses that take their brand seriously.
Why strong branding matters for tradies
The best trade businesses don't just do great work — they look like they do great work.
First impressions win jobs
When someone sees your logo on a ute or your website for the first time, your brand is making a decision before you've said a word.
Built for every format
From vehicle signage and uniforms to digital ads — your brand will look consistent and sharp everywhere.
Strategy before style
Every brand decision is rooted in who you're trying to attract and what makes you different — not just what looks good.
Trusted across New Zealand
Don't just take our word for it, hear from real customers across Auckland.
FAQs
Got questions? We've answered the most common ones here.
Yes — Jelly Digital handles rebrands for established trades businesses that want to modernise their look without losing the recognition they've already built. Every rebrand starts with an audit of what's working before any design begins. The goal is evolution, not erasure.
Most new brand projects take 2–4 weeks from the initial discovery session to final delivery. The process includes brand strategy, 2–3 logo concepts, one round of revisions, and final file delivery with brand guidelines. Rush timelines are available on request.
A Jelly Digital branding package includes a primary logo, secondary and stacked variants, colour palette, typography selection, brand guidelines document, and all file formats — SVG, PNG, PDF, and print-ready files. Collateral like business cards, vehicle signage, and quote templates are available as additional services.
Strong branding sets you apart before you've said a word. When a homeowner sees your logo on a ute, your business card, or your website, the first impression is already formed. Professional branding builds trust, supports premium pricing, and makes your business look as good as the work you actually do.
A professional branding package for a tradie in New Zealand typically costs between $1,500 and $4,000. Logo-only packages start at the lower end. A full brand identity — logo, colour palette, typography, brand guidelines, and collateral — sits at the higher end. Jelly Digital publishes all branding pricing upfront.
Industries we work with
Learn how we drive success for tradies in your industry with our expert website & marketing solutions.
Ready to get started?
We take on a limited number of new clients each month. If you're a trades business or professional services firm ready to grow, we'd like to hear from you.