Trusted by 50+ NZ trades businesses

Website design & digital marketing for earthmoving contractors

Win more site cuts, driveways, and earthworks contracts. Jelly Digital builds websites and runs digital marketing for NZ earthmoving and excavation contractors.

Digital marketing and web design for NZ earthmoving contractors — Jelly Digital
8+
New leads per week for trades clients
50+
NZ trades businesses grown
Average business growth reported
#1
Google rankings achieved for clients
Website design for earthmoving contractors — Jelly Digital
Websites

Earthmoving websites built around jobs, not machines

We build websites for NZ earthmoving contractors structured around the jobs customers search for, site cuts, driveways, retaining, clearing, with real project photos and your service area made explicit.

A page for each job type, site cuts, driveways, retaining, clearing

Project photos showing finished platforms and driveways, not just machines

Service areas named in plain text so search engines can place you

Marketing

Google Ads & SEO for NZ earthmoving contractors

Google Ads put you in front of people searching for excavation and earthworks in your region right now. SEO builds your ranking underneath so enquiries keep arriving without paying per click.

Google Ads targeting site cut, driveway, and earthworks searches

Local SEO for excavation contractor searches in your region

Job-based landing pages that convert searches into quote requests

Digital marketing for earthmoving contractors — Jelly Digital
Brand design for earthmoving contractors — Jelly Digital
branding

Professional branding for earthmoving contractors

Earthmoving is a big-ticket trust purchase. A professional brand across your machines, ute, and website signals an established operation that will still be in business when the job is done.

Logo & brand identity that carries authority on machinery and signage

Consistent look across machines, utes, and your website

Brand that supports council, builder, and commercial relationships

What our customers say

Trusted across New Zealand

Jelly have literally doubled our business. We're getting at least 8 new leads a week off the website alone — and with their Google Ads and SEO on top, the phone doesn't stop. They rebuilt our brand and website from the ground up and the difference has been night and day. Couldn't recommend them more.
James
Wellington
Bloody good to work with. Sorted us out with a pricing plan and website that shows what we're about. Easy to work with and we're already seeing more jobs.
Shaun Brannigan
Wellington
Awesome to work with, really happy with the website Jelly Digital set up for us. Looks great and got us online looking professional. They took care of everything. Highly recommend them, made the whole process super easy.
Steve Clarke
Wellington
Best investment we've made in the business. Jelly built our website, got us ranking in Google, and set up our Facebook ads. We now get consistent work from the website every week. The team are easy to deal with and they actually understand trades businesses.
Rangi Ngata
Manukau, Auckland
Jelly set up our Google Ads and SEO and within the first month we had more enquiries than we could handle. Had to turn the ads off briefly while we caught up. Good problem to have. They also gave us really clear reporting so we always knew what we were getting for our money.
Craig Olsen
East Auckland
Our old website was embarrassing — we were doing great work but the site didn't reflect it. Jelly did a full rebrand and new website. Now when we send prospects to the site they actually call us back. The branding work in particular was brilliant — very professional.
Sarah Tuitama
West Auckland

FAQs

Got questions? We've answered the most common ones here.

What should an earthmoving contractor's website include?

Job-based pages, not equipment lists. Customers search for the job they need done, site cuts, driveways, retaining walls, farm tracks, so each needs its own page with photos and your service area named in plain text. Machine specs support the sale but they do not win the search.

How much does marketing cost for an earthmoving company?

Outside the main centres, 500 to 1,500 dollars + GST a month in Google Ads spend covers most regions because competition is thin. Management starts at $495 + GST a month, and a job-focused website is a one-off $1,495 to $4,950. One decent site cut or driveway contract typically covers a year of marketing.

How do earthmoving contractors win more work in NZ?

Builder and developer work runs on relationships, but homeowners and lifestyle block owners search for the specific job they need done, a site cut, a driveway, section clearing. A website with a page per job type and visibility on those searches in your region captures work most contractors assume only comes from referrals.

Ready to get started?

Book a free consultation with New Zealand's most trusted team.