What’s included in collateral design
Brand collateral is everything your customers touch, receive, or see beyond your website. A well-branded quote document, a sharp business card, or a clearly marked ute does more marketing work than most business owners realise.
Quote and invoice templates
Social media profile and cover templates

How collateral design works
Prioritise, design, refine, and deliver.
Scope
We identify which collateral pieces you need and prioritise by the impact they'll have on your day-to-day operations.
Design
We design each piece to your brand spec and send for review.
Revisions
One round of revisions per piece. We make sure everything is exactly right before delivery.
Delivery
Print-ready files plus editable templates for any recurring documents.

Why collateral matters for trades businesses
Your branded ute, your quote document, your business card — these are silent salespeople working for you every day.
Every format you need
Business cards, letterheads, email signatures, quote docs, social templates, flyers — designed to work together as a complete system.
Print-ready files
All collateral is delivered print-ready with bleed and crop marks. No back-and-forth with the printer.
Editable templates included
For recurring documents like quotes and emails, we build editable templates so your team can update them without needing a designer.
Other services for tradies
Explore other services we provide across New Zealand.
Trusted across New Zealand
Don't just take our word for it, hear from real customers across Auckland.
FAQs
Got questions? We've answered the most common ones here.
Yes, consistency is the whole point. When your van, business card, website and quotes all share the same logo, colours and style, you look established and trustworthy, and people start to recognise you around town. Mismatched collateral makes even good businesses look ad hoc. We design every piece from one brand system so it all hangs together.
Keep it to the essentials a customer needs to act: your business name and logo, your trade, a phone number, and ideally your website. Avoid clutter, tiny text and listing every service. On a van, big and legible beats busy, someone should be able to read your trade and number at a glance from across the road.
At a minimum, a trades business needs consistent vehicle signage, business cards, and branded quote and invoice templates, the things customers see most. From there, branded workwear, yard or site signage and flyers add polish. The key is consistency: every piece should look like it came from the same business, which is what builds recognition and trust.
Yes. On a job site or at a quote, handing over a clean, professional card is still one of the simplest ways to be remembered and referred. The trick is keeping it simple: your name, trade, phone number and a clear logo, with nothing cluttered. A good card backs up the impression your van and website already made.
Vehicle signage in New Zealand ranges widely, from a few hundred dollars for simple door decals and a logo to a few thousand for a full van wrap, depending on coverage and finish. Jelly Digital designs the signage artwork so it is consistent with your brand, then it goes to your preferred signwriter to apply. A well-signed vehicle is one of the best-value advertising tools a tradie has.
Marketing collateral is the branded material a business uses to promote itself and look professional, things like business cards, vehicle signage, flyers, quote and invoice templates, workwear and signage. For trades, your ute and your business card are often the first thing a customer sees, so collateral is a big part of the impression you make.
Industries we work with
Learn how we drive success for tradies in your industry with our expert website & marketing solutions.
Ready to get started?
We take on a limited number of new clients each month. If you're a trades business or professional services firm ready to grow, we'd like to hear from you.

















