Business rebrand pricing & packages
Comprehensive rebrand packages for businesses ready for their next chapter. See what's included at every level before you commit.
- Logo refinement (2 concepts, 2 revision rounds)
- Updated colour palette
- Updated typography
- Refreshed brand guidelines
- Social media profile assets
- All source files delivered
- 2-week turnaround
- Brand audit & competitor review
- New logo design (4 concepts, 3 revision rounds)
- Full colour palette & typography
- Comprehensive brand guidelines
- Business card & letterhead design
- Social media templates
- Transition strategy & rollout plan
- 3-week turnaround
- Everything in Rebrand Pro
- In-depth brand strategy & positioning
- Messaging framework & tone of voice
- Extended collateral suite
- Vehicle wrap / signage design
- Website design direction
- Managed brand rollout
- Priority support
- 4-week turnaround
What a rebrand covers
For professional services firms, a rebrand is rarely trivial. Your clients have chosen you based on trust, and any change to your brand signals something about your firm. A well-managed rebrand communicates growth and maturity. A poorly managed one creates confusion.
Rebrand strategy with rationale for all changes
Updated logo and full brand identity
Client communication guidance and rollout checklist

How a rebrand works
Four stages from audit to final delivery.
Brand audit
We review your current identity, how it's being used, and the gap between where your brand is and where your firm actually is.
Strategy
We define what's changing and why. What do we keep? What do we change? How do we communicate the change to clients?
Design
We develop the updated identity guided by the strategy — evolution, not revolution.
Delivery & rollout
Full file delivery, updated brand guidelines, and a rollout plan for transitioning across all touchpoints.

When a professional services firm needs a rebrand
Rebrands are rarely about design. They're about communicating a real change in your firm's position, scope, or focus.
Reflect real change
We help firms articulate what's changed — new specialisation, new market, new name, or new ownership — and build an identity that communicates it.
Protect what you’ve built
A good rebrand keeps the equity your firm has accumulated — the recognition, the trust — while evolving what no longer serves you.
Client communication included
We help you think through how to communicate the rebrand to existing clients so the change strengthens relationships rather than unsettles them.
Explore other services for Professional Firms

Collateral
Professional services collateral

Branding
Branding for professional services

New Brand
Brand identity for professional services
What customers say about us
Don't just take our word for it, hear from real customers across New Zealand.
FAQs
Got questions? We've answered the most common ones here.
Our branding packages start from $1,500 + GST for a focused logo and visual identity package. Full brand identity including guidelines, collateral templates, and vehicle/work wear mockups is priced from $3,500 + GST. We'll scope the right package based on where you are in your business and what you actually need.
All clients on ongoing retainers receive a monthly report covering the metrics that matter for their specific services — lead volume, cost per lead, keyword rankings, organic traffic, or ad performance depending on the scope. We focus on business outcomes (enquiries, leads, revenue) not vanity metrics (impressions, followers).
Two things. First, we specialise in two specific client types — trades businesses and professional services firms — which means we understand your industry, your clients, and what converts, rather than treating every business the same. Second, we're a small team which means you deal directly with the people doing the work, not account managers passing messages. You get senior-level thinking without the agency overhead.
Yes. The majority of our work is done remotely so we can work with businesses anywhere in New Zealand. We have clients in Wellington, Christchurch, Hamilton, and regional areas. If you're in Auckland, we're happy to meet in person — for everyone else, video calls work just as well.
Yes. All projects and retainers are covered by a straightforward service agreement that protects both parties. We don't lock clients into long-term contracts for ongoing services — retainers run month-to-month with 30 days' notice to cancel. We'd rather earn your business every month than hold you to a term.
Yes. Most of our clients are on ongoing retainers that include a mix of services — SEO, Google Ads management, content updates, or a combination. Monthly retainers start from $600 + GST/month depending on the scope. One-off projects (websites, branding) are also available.
The easiest way is to fill in our contact form or give us a call. We'll book a free 30-minute strategy call to understand your business, your goals, and what you're currently doing online. From there we'll put together a clear proposal — no vague scope, no surprise fees.
Yes. Jelly Digital was built to serve both trades businesses and professional services firms. We keep these client tracks separate — different strategies, different content, different tone — but the expertise, tools, and quality of work are consistent across both. This also means we can support referral relationships between trades clients and professional services clients (a builder and their accountant, for example).
If your current brand is recognisable and trusted but feels dated, a brand refresh is usually the right call. We modernise the logo, update the colour palette, and create a consistent visual system without losing brand equity you've built. If your brand no longer reflects what your business does or who you serve, a full rebrand is worth the investment.
Our branding packages include logo design (primary, alternate, and icon versions), colour palette, typography selection, and a brand guidelines document. Depending on the package tier, we can also include business card design, vehicle wrap concepts, work wear mockups, and social media templates. Everything a tradie or professional services firm needs to show up consistently.
We primarily work with two types of clients: trades businesses (electricians, plumbers, builders, landscapers, and other trades) and professional services firms (accountants, HR consultants, lawyers, and IT providers). We have deep experience in both niches and understand what converts in each industry.
We're based in Auckland, New Zealand, and work with clients across Auckland and throughout New Zealand. Most of our work is done remotely, so location is rarely a barrier.
Jelly Digital is an Auckland-based digital marketing agency specialising in trades businesses and professional services firms. We design and build websites, run Google Ads and Meta Ads campaigns, manage SEO, and create branding — everything a growing business needs to win more clients online.
Industries we work with
Ready to get started?
We take on a limited number of new clients each month. If you're a trades business or professional services firm ready to grow, we'd like to hear from you.



